Business & Tech

Team Somerville and Team Cambridge 'SomerBridge Smackdown' T-Shirts

Profits from T-shirt sales will go to local homeless organizations.

Are you on Team Somerville or Team Cambridge?

It's important you make the right decision.

Back in April, the two cities nearly came to blows in what became known as the When Cambridge City Councilor Ken Reeves insinuated Somerville wasn't as interesting as his own city, Somerville Mayor Joseph Curtatone fired back. A Twitter war broke out between the two communities, pitting brother against brother. Feathers remain ruffled to this day.

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Now, it's possible to pledge your respective allegiance with a T-shirt.

earthheaded (the lower-case E is on purpose), an environmental consulting and product company based in Union Square, has created "Team Somerville" and "Team Cambridge" T-shirts.

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The shirts are 100 percent organic cotton and printed with recycled ink—residents of both cities can probably find common ground when it comes to 100 percent organic recycled stuff—and all of the profits will go to charities.

But not just any charities.

Profits from "Team Somerville" shirts will go to the , and profits from "Team Cambridge" shirts will go to the Multi-Service Homeless Shelter in Cambridge.

Trecia Reavis, executive director of eartheaded, said the T-shirts are meant to be a fun way to capitalize on the passions dug up during the smackdown, while helping out two local organizations. 

"Wouldn't it be great to do something where we all sort of win," she said of the T-shirt initiative.

The T-shirts will make their debut at the festival in Davis Square on Friday and Saturday, and people can also buy them at eartheaded's website. Each T-shirt will cost $35, and about $25 of that—100 percent of the profits—will go to the shirt's respective charity. The cost of the shirt is really a donation, Reavis said.

Reavis said she'll be keeping track of how many of each shirt gets sold. She has to in order to distribute the donations properly. At the end of the day there will be a clear victor and a clear loser, as measured in T-shirts.

It's just one more thing for Somerville to win.


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