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Building Your Professional Brand Using the Power of Social Media Marketing: An Unbeatable Strategy
According to Inc. magazine, potential customers now assess your brand based on your LinkedIn profile more than your website.
Today, clients, employers, potential business partners, want to know more about you than your bio. They also want to know about your relationships: who has endorsed you, who has worked with you, what people have said about you, and the type of people who are in your network.
This is why social media like LinkedIn, Facebook, Twitter, Pinterst, and blogs are so powerful in building your brand and reaching the right people.
But with so many choices, and limited time, how do you decide which ones to use, and what to include?
Join Deborah Buckley, a pioneer in digital marketing whose Internet Marketing Technology business targets hardware, software, services and information technology service companies with annual revenues of $50M to $1.5B, for expert insight in:
- How to create a professional brand using a variety of social media
- How to choose the right social media for your needs
- How to turn your LinkedIn profile into a brand builder
Deborah founded her consulting firm in 1998, YankeeGoods in 2009, an eCommerce site for New England artists; and eMarketing4us, an internet marketing educational platform for adult learners that launched in March 2012. Deborah has more than 30 years of marketing and management experience, is a national public speaker and published author.
Learn more about Deborah through her profile on LinkedIn http://www.linkedin.com/in/deborahbuckley
And through the following social media:
|Where||1815 Massachusetts Ave, Cambridge, MA 02140 (University Hall (Room 3-094))|
|Next on||This event is over.|
|Time||6:00 pm–8:30 pm|
|Price||free for Members and Lesley University; $30 others|